About

About US

We are Michelle Gerard and Jenna Belevender, a photography and creative direction studio specializing in building immersive worlds for brands who believe marketing should feel more like discovery than advertising.

Our Approach: We're world-builders first, photographers second. Starting with extensive research and conceptual development, we craft complete environments that tell rich visual stories. Our process combines technical expertise with creative imagination, resulting in imagery that invites viewers to explore, investigate, and discover something new with each viewing.

We create for brands who get it – the visionaries, the originators, the ones who know their audience would rather feel like they're part of a secret society than a mass market. Our clients come to us when the safe choice feels like the wrong choice.


Our Services

  • Creative Direction & Strategy

  • Commercial Photography

  • Set Design & Construction

  • Art Direction & Styling

  • Production Management

  • AI Integration & Innovation

What sets us apart:

  • Comprehensive creative direction and styling capabilities

  • Obsessive attention to detail and research-driven conceptualization

  • Specialized focus on DTC brands valuing creativity and authentic storytelling

  • The most organized chaos you'll ever see

  • The technical skills to make wild ideas work


Ideal Collaborations:

We work best with brands who understand that great marketing is about creating moments of discovery. Our sweet spot is direct-to-consumer brands in the food, beverage, and lifestyle spaces who value creativity and aren't afraid to let their personality shine through.

Let's turn concepts into culture. Bring us your wildest ideas.